Dubai-based fashion brand Beach City is fast becoming an international favourite among Instagram it-girls and beach babes alike. After quickly making waves on social media, the brand cuts through the noise of mainstream British fast-fashion labels with a sea breeze and a healthy dose of sunshine. The online store has a growing range, plucked from the minds of their expert style team in Dubai. You'll find dresses to take you from brunch to beaches, and swimwear for year-round vacays. If you've visited Dubai, you'll already have fallen for the perfect balance between bustling city life and calm beach living. Beach City are hot on the pulse of the region's global customer base and their fashion needs, not just by bringing them the trends of the time, but setting new ones.
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